Business profitability
The trade margin per unit of video surveillance products varies between 70-100%. In this regard, the payback of the business usually comes in 6-9 months — in the case of stable operation and constant demand.
For example, if you install 10 video systems monthly, your monthly income, according to average estimates, will be 830 thousand rubles a year and 70 thousand rubles a month. The profitability in this case will be 23%, and the business will pay off in six months.
Business risks
As in any business, various risks are possible in the video surveillance trade.
Business risks
First of all, it is:
problems with the quality of the supplied equipment — cheap manufacturers have a chance to buy a marriage, and this is the risk of refunds and reputational losses;
great competition — with an incorrect analysis of the market in the region, the choice of location and poor-quality advertising, there is a great risk of not surviving in the competition;
the socio-economic situation in the region, including the possible closure of many financial, educational and trade organizations — the main consumers of video surveillance systems.
The video surveillance equipment trading business will generate income and develop in the case of a competent market analysis and niche selection. Good advertising and a reasonable approach to working with customers are also important — this is the key to the success of the new video surveillance store.